Week 13, Post 2 — Apple and Samsung relations set to improve

As I come towards the end of a very interesting semester, where the majority of articles I've read have been about Apple and Samsung's rocky relationship, with each company suing the other at every opportunity, I want to discuss the possibility of their relationship improving.

Apple's current CEO, Tim Cook has a very different view from Apple's ex-CEO Steve Jobs, who in the past announced thermonuclear war against Google's Android. Cook reportedly never wanted to sue Samsung in the first place over various patents and copyright infringement. He said that he isn't interested in suing Samsung, as the South Korean giant is one of the key component suppliers for the iPhone and iPad.

For Samsung, Apple is being regarded as more than a client. As we all know, the most valuable tech company holds many important patents especially for smartphones and tablets with touch based features. 

For future releases such as Samsung Galaxy S4 and the next iPhone, relationship is key.

Only time will tell, whether this relationship will improve or not.